BENEFITS OF BEER MARQUE
increase sales & Yields
According to the BBPA improving cellar standards leads to a 2% increase in sales & 7% increase in yields.
on site training
Accompany the assessor during the visit and gain training in cellar standards, beer quality and beer presentation.
5 star pubs sell more
5 star rated pubs are proven to maximise yields and have the best beer quality – and therefore sales and bottom line profit. Are your standards good enough to join them?
We are an independent, non profit making company and all visits are carried out by qualified assessors.
Identify where best practice is not being followed and highlight any additional training that may be required.
Good for attracting customers and makes staff aware of their responsibilities.
BENEFITS OF BEER MARQUE
The Beer Marque is a sign of quality draught beer being served, be it cask, keg, lager or stout.
THE PERFECT BEER
Fresh aromas, a tingle on the tongue, cold with condensation on the outside, beautiful branded glass, vibrant bubbles rising up the glass…what makes your perfect pint?
High standards in the cellar and great training are what allows a pub to consistently serve the best beer. Without these the beer is likely to be inconsistent at best.
Beer Marque is an accreditation for outlets of all types which serve great beer and have great cellar standards to ensure they can consistently offer a great beer experience.
You can view those pubs holding the award here.
PEACE OF MIND
If you see The Beer Marque plaque outside a pub then you can be assured that we have checked cellar standards as well as been served a variety of great beers with perfect presentation.
The easiest way to apply for Beer Marque accreditation is to give us a call on 01206 752212 and say you are interested in Beer Marque. We also run the Cask Marque scheme for quality cask ale so are experienced at resolving questions and applications with the minimum of fuss. Alternatively fill in the form below and someone will call you back or reply to you as quickly as we can
The fee for Beer Marque is £195 + VAT and all beer samples must be provided free of charge. The fee would normally be paid 50% by a supplier and 50% by the licensee. Give us a call and we can advise you on how best to achieve this.
B10 Seedbed Centre, Wyncolls Road, Severalls Business park, Colchcester, Esses, CO4 9HT